The ad will be shown during the 99th Tokyo-Hakone Round-Trip College Ekiden Race, which will be broadcast on the Nippon Television Network on January 2nd (Mon) and 3rd (Tue), 2023.

The Sapporo Beer commercial "The 99th Hakone Ekiden - Inheritance of Thoughts" featured music n-buna and narration by suis.

[TV Commercial Title]

"The 99th Hakone Ekiden: Inheritance of Thoughts" / 60 seconds

[Broadcast Program]

"The 99th Tokyo-Hakone Round-Trip College Ekiden Race, Outbound and Return Routes"

Monday, January 2, 2023, Nippon Television Network, 7:00-14:05 (scheduled)

January 3, 2023 (Tuesday) Nippon Television Network 7:00-14:18 (scheduled)